In today’s digital age, email marketing has become a crucial tool for businesses of all sizes.
However, to run successful email marketing campaigns, it is essential to ensure the accuracy and deliverability of your email list. This is where email verification tools come into play.
What is An Email Verification Service?
An email verification service checks if an email address is real, inactive, or fake, helping to keep accounts safe. It works by sending a confirmation link or code to the email, making sure it’s formatted right and the inbox is active in real time. This helps ensure you’re sending emails to real addresses, reducing bounce-backs and making sure your emails get delivered to the entire list.
Why Use an Email Verification Tool?
Here are some of the main reasons to use an email verification tool:
- Verify email accuracy – Confirm email addresses in your database exist and are deliverable. Avoid wasting resources emailing invalid addresses.
- Maintain list hygiene – Identify inactive, outdated, and spam-trap emails to keep your lists clean and up-to-date. Improves deliverability.
- Reduce bounce rates – Verification reduces errors so more emails reach recipients rather than bouncing back. Protects the sender’s reputation.
- Save time – Checking emails manually is tedious and time-consuming. Automated tools are faster for large lists.
- Gain insights – Many tools provide additional data like role, validity score, syntax issues, etc. Useful for segmentation.
- Avoid spam penalties – Incorrect or invalid emails can hurt sender score and risk blacklisting. Verification helps avoid this.
- Improve engagement – Senders get better open and click rates when contacting valid, active emails. Boosts campaign ROI.
- Minimize costs – Bounced emails can incur fees (e.g. for transactional mailers). Verification reduces unnecessary costs.
How to Choose the Best Email Verification Tool?
When picking the best email verification tool, it’s crucial to find one that suits your needs and can spot invalid, undeliverable, and spam email addresses accurately.
Look for a service that can check for correct syntax, catch-all servers, domain authentication, and SMTP authentication.
Consider these factors:
- Accuracy: Ensure the tool has a high accuracy rate in identifying problematic email addresses.
- Speed: Check how quickly the service can process your mailing list and provide results.
- Ease of Use: Look for options that fit your workflow, whether you’re verifying a few addresses or doing bulk verification.
- Security: Ensure the provider follows data protection practices and complies with GDPR regulations to keep your data safe.
- Cost: Find a service with pricing that aligns with your budget. Some offer free or trial plans for starters, while others have subscription or pay-as-you-go options for larger campaigns.
Ultimately, the best email verification tool is one that meets your specific needs efficiently and reliably.
Best Email Verification Tools in the Market for 2024
Clearout
Clearout is a one-stop solution for businesses to discover ideal customers, drive sustainable growth through enriched prospecting, email validation, and deliverability services.
It helps find B2B emails, LinkedIn leads, verify emails at capture, and bulk email list verification.
Key features include accurate results, cost-effectiveness, quick turnaround, guaranteed deliverability, and data security through encryption, retention policies, and compliance.
Clearout is a valuable tool for email marketers looking to streamline their email verification process and ensure the accuracy of their email lists.
Pros:
- Accurate email finding (98%+)
- Cost-effective pricing
- Fast turnaround time
- Guaranteed deliverability
- Encrypted data security
- Flexible data retention
- GDPR, SOC 2, ISO compliant
Cons:
- Mainly focused on B2B prospecting
- No free trial, only free credits
- Email finder limited to certain countries
- Potential privacy concerns with bulk data collection
ZeroBounce
ZeroBounce is an accurate, fast, and secure email validation service that helps find valid emails and improve deliverability for better email marketing ROI.
It offers 99% accurate real-time and bulk email verification through list cleaning, email scoring, an email finder, testing, and monitoring.
Key features include accuracy, security, 24/7 support, and integration with major platforms. Pricing starts at $20/month for 2k emails with volume discounts.
Pros:
- 99% accurate email verification
- Fast real-time and bulk validation
- GDPR, SOC 2, PCI compliant security
- 24/7 customer support
- Integrates with major platforms
- Volume pricing discounts
Cons:
- Only validates email deliverability, no prospecting
- Must pay per email validation credit
- No free trial, only 100 free monthly credits
- No custom pricing for mid-size volumes
- Requires contract for discounted rates
Findymail
Findymail is a robust tool designed to streamline the process of finding and verifying email addresses. Ideal for individual and bulk lookups, it helps businesses enhance their outreach efforts with precise and reliable data. Pricing starts at $49/month (~$0.049/credit) for 1,000 finder credits and 1,000 email verifications. This plan also includes 1,000 emails or 100 phone numbers. Key features include API access, Sales Navigator & Apollo export, over 10 native integrations, and no charge for duplicates.
Pros:
- Accurate and efficient email verification.
- Supports both individual and bulk searches.
- User-friendly with a straightforward interface.
- Seamless integration with major CRM platforms.
- Reliable customer support.
Cons:
- Basic plan may have limited functionality compared to higher tiers.
- Higher-tier plans may be expensive for some users.
- Custom pricing options for mid-sized volumes are not available.
- Higher usage may lead to increased costs.
GetEmail
GetEmail.io finds email addresses using first name, last name, and company domain. It scans websites to find company email formats, then recreates professional email addresses. This saves manual searching time.
For example, knowing “mycompany.com” uses lastname_firstname@, GetEmail.io generates doe_john@mycompany.com for John Doe.
Pricing starts at free for 10 credits, then paid plans from $49/month for 300 credits to $399/month for 10,000 credits. All include CSV download, API access, and support levels from email to 24/7 phone. There’s also a free test to evaluate before committing.
Pros:
- Fast automated email finding
- Saves manual search time
- Free plan available
- API access and CSV download
- Scales from 300 to 10,000 credits
- 24/7 phone support (highest plan)
Cons:
- Limited to 10 free credits
- No accuracy guarantee
- Format guessing could create invalid emails
- Higher cost for more credits
- No custom mid-level plans
- Support varies widely by plan
Bouncer
Bouncer is an email verification service that cleans lists and improves deliverability to reach real people. It offers real-time and bulk email verification, toxicity checks, deliverability monitoring, and easy integrations.
Key features include high accuracy, speed, coverage, deep catch-all verification, a user-friendly UI, premium support, security, and SOC2 + GDPR compliance.
Pricing includes pay-as-you-go and monthly plans from $50/month for under 10k verifications, with volume discounts available. Bouncer has validated over 2 billion emails for thousands of happy customers across 6 continents.
Pros:
- Accurate and fast email verification
- Bulk and real-time validation
- Toxicity checks to identify risky emails
- Monitoring for deliverability
- Easy integrations with top platforms
- Premium support and great UI
- SOC2 and GDPR compliant security
- Pay-as-you-go model
Cons:
- Monthly minimums are expensive
- Limited transparency on data practices
- Details on sources lacking
- Mainly focused on email validation
- No free trial period
- Potentially invasive data collection
SendGrid
SendGrid provides email delivery and marketing campaigns for over 80,000 businesses, delivering 134 billion emails monthly.
Key features include 99% deliverability rate, an email API for developers, intuitive campaign builder for marketers, platform integrations like HubSpot and Salesforce, scalable SMTP relay service, email validation and testing, analytics, subuser management, and security.
Pricing ranges from free to custom enterprise plans, starting at $19.95/month for 100k emails.
As an industry leader trusted by major brands, SendGrid focuses on reliable and scalable email sending that gets to the inbox.
Pros:
- 99% industry leading deliverability
- Scalable SMTP relay service
- Email validation and testing
- Intuitive email campaign builder
- Platform integrations and APIs
- Deliverability insights and analytics
- Security features like MFA and encryption
Cons:
- Free plan limits at 100 emails per day
- Add-ons and overages can get expensive
- Minimums required for discounts
- Contracts required for some features
- Potential deliverability issues at largest scales
- Occasional bugs reported
NeverBounce
NeverBounce provides real-time email verification and cleaning services trusted by over 125,000 users to improve email deliverability.
It offers bulk email list cleaning, real-time API validation, and automated list cleaning. Integrations are available through wrappers for various languages.
Features include free instant bounce analysis to test data before sending, free credits for new users to try services, and strong security and support.
Pricing starts at $49/month for 5,000 credits up to custom enterprise plans, with volume discounts available. There is also a free plan with 300 credits per month.
Pros:
- Real-time and bulk email verification
- Trusted by over 125,000 users
- Free bounce analysis and test credits
- Easy API integration
- Secure and helpful support
- Free plan available
- Volume pricing discounts
Cons:
- Pay per use credit model
- Limited free plan credits
- Requires contract for discounts
- Mainly just validates, doesn’t find emails
Hunter Email Verifier
Hunter.io is an all-in-one email outreach platform used by over 4 million users to find and connect with prospects in seconds.
It offers domain searches, cold email campaigns with tracking and metrics, and integrations with Google Sheets, CRMs, and APIs.
Key features include AI-powered contact finding, campaign personalization and reporting, compliance, and flexible plans from free to custom enterprise.
Pricing starts at $34/month annually for 5k searches and 1k verifications. There are unlimited team seats and support levels by plan.
Pros:
- Fast AI-powered contact finding
- Personalized cold email campaigns
- Google Sheets and CRM integrations
- Compliance and privacy focus
- Flexible and scalable plans
- Unlimited team members
- Volume discounts available
Cons:
- Pay per use credit model
- Limited free plan
- Extra costs for more emails and features
- No transparency on data sources
Why Is Bulk Email Verifier So Important?
Bulk email verifiers allow you to validate hundreds or thousands of email addresses at once to keep your contact lists clean.
Verifying in bulk saves the tedious effort of checking emails one by one. It also ensures all your outreach and communication goes to valid inboxes, avoiding embarrassing bounces or errors. This optimizes your customer/user experience.
Additionally, bulk tools provide features like blacklist monitoring, syntax checks, catching disposable emails, and more to thoroughly validate your list. Maintaining an updated, verified contact list is essential for effective marketing and engagement.
Bulk verifiers make this easy through automation, improving the health of your emailing ecosystem.
FAQ’s:
How can an Email Verification Tool can Boost Open Rates?
You want everyone to open your marketing emails, right? Well, that can only happen if you make sure to get rid of any addresses that are spelled wrong or aren’t real.
That’s where an email service verification tool comes in handy. It helps you clean up your list and boost open rates for your email outreach efforts by improving your sender reputation.
By ensuring that your email list is accurate and up-to-date with the help of an email marketing platform and email verification software, you can greatly improve the success of your email marketing campaigns and reduce spam complaints.
How can I Verify an Email Address?
If you want to check if an email is real, you’ll need an email verifier or checker. Some websites, like ZeroBounce and MyEmailVerifier, offer this tool for free. You just type in the email address, and the tool tells you if it’s valid or not. Easy as that!
Are Email Verifiers Safe?
Many email verifiers make sure their process is safe. They use strong security measures, like super secure data encryption, and they follow the rules of GDPR. But before you try one, it’s a good idea to check out their privacy policy first.
What is the Difference between Email Verification and Email Validation?
Email verification and validation may sound similar, but they are actually different processes.
Email verification connects to the email server to confirm that an email address actually exists and can receive emails. It checks that the mailbox is real and active.
Email validation is simpler – it just checks that the email is formatted correctly by looking for an @ symbol, valid domain, and standard username. However, validation does not actually confirm the email is real or deliverable. It only verifies the syntax looks okay.
Most email checking tools today use a combination of both verification and validation. By adding verification on top of validation, you get an extra layer of assurance that an email is accurate and working.
So, verification confirms if real and deliverable, while validation just checks formatting. Verification gives more certainty of email accuracy.
How do I Validate Email Addresses?
You can check if email addresses are valid using an email validation service provider. These tools help clean up your email list by removing bad emails that don’t work anymore, including hard bounces.
By doing this, they reduce the number of invalid addresses and spam traps. This makes sure your emails get delivered properly and your campaigns work better.
Some good free services for this are Bouncer, MailerCheck, and ZeroBounce, which seamlessly integrate with popular marketing platforms such as Cloudflare, Mailchimp, and Constant Contact.
They usually give you around 100 or 200 free checks to start with, including verification of professional email addresses. Once you’ve used those up, you can buy more checks or sign up for a monthly plan.
Can I check if an Email Address is valid without actually sending an Email?
Yes, your aim is to make sure you’re not sending emails to addresses that don’t exist. You shouldn’t have to send any emails just to check if an address is valid. Our email checker makes sure of this by letting you verify an email address without actually sending any emails.
How many Emails can I Verify at Once?
Most email verification tools allow you to verify multiple emails at once, though the exact number varies.
Here are some examples of batch limits:
- Hunter allows you to upload and verify up to 1,000 emails at a time with its Chrome extension or API integration.
- NeverBounce supports batch processing of up to 10,000 emails per request.
- Kickbox’s API can verify up to 50 emails per request.
- MailTester’s bulk validator tool lets you verify up to 500 emails at once.
So, most tools support verifying hundreds or thousands of emails in bulk per request, making it easy to clean large contact lists. Just check the specific batch size limits for your preferred verification tool.
What Happens if my Email gets Blacklisted?
When your email gets blacklisted, a few things might happen. Usually, your emails end up in people’s spam folders, so they might not see them. But sometimes, your emails won’t get delivered at all.
To avoid this, using an email and bounce checker is smart. It helps protect your reputation as a sender and stops your emails from being blacklisted.
Additionally, regularly testing your MX records can ensure that your emails are being sent to an active SMTP server, further preventing your emails from getting blacklisted. To be on the safe side, regularly do an email blacklist check to ensure that you haven’t accidentally ended up on a banlist.
Conclusion
In conclusion, email verification tools are essential for maintaining a clean and effective email list.
They provide accurate metrics, improve deliverability, and make list cleaning easier. When choosing the best email verification tool, consider factors such as accuracy, customer support, and pricing options.
Some top options for 2024 include Clearout, ZeroBounce, GetEmail.io, Bouncer, Twilio SendGrid, NeverBounce, and Hunter Email Verifier. Bulk email verification is crucial for efficient email marketing campaigns. It ensures that your emails reach the intended recipients and helps prevent blacklisting.
If you have any questions about email verification, consult the FAQ section or reach out to the tool’s customer support. Start using an email verification tool today to enhance your email marketing efforts and achieve better results.