TL;DR
HARO is back: Featured bought it in April 2025, and the daily query email is free again
Best overall HARO alternative: Qwoted, with 70.3% of its requests from DR 70–100 sites in BuzzStream’s 2025 study
Best free pick for B2B SaaS: MentionMatch, formerly Help a B2B Writer, with 9,000+ B2B sources
Best for UK and European press: ResponseSource, plus free #journorequest posts on X and LinkedIn
Typical cost: most HARO alternatives cost $0 to about $1,800 a year per user
What to track: accepted quotes, live placements and brand mentions, not pitches sent
In Muck Rack’s State of Journalism 2026, 86% of journalists said at least some stories start with a PR pitch. That makes expert quotes a strong channel for SaaS brands that want coverage and links.
The tools have changed, though. HARO shut down in December 2024, then returned under a new owner in 2025.
This guide compares 8 HARO alternatives on price, B2B fit and link quality. We checked every price on each platform’s own site on November 10, 2026.
This table compares 8 HARO alternatives at a glance. It shows who each platform suits, whether it has a free option and where paid plans start. Prices are in US dollars unless noted.
| Platform | Best for | Free option | Paid plans from |
|---|---|---|---|
| Qwoted | High-authority US media | Yes, 2 pitches a month | $149.99 a month |
| HARO | Business and finance angles | Yes, fully free | None listed |
| MentionMatch | B2B, marketing and SaaS blogs | Yes, fully free | None listed |
| Featured | AI-assisted pitching | Yes, small daily usage | $29 a month, billed yearly |
| Connectively | Expert answers and bylined articles | Yes, 3 answers a month | $11 a month, billed yearly |
| ResponseSource | UK trade and national press | Free trial | £625 per category a year, excl. VAT |
| SourceBottle | Hands-on pitching help | Yes, profile and call-outs | $25 per pitch (currency not stated) |
| #journorequest | Fast UK and European requests | Yes, fully free | None |
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Each entry below follows the same format, so you can compare them quickly. You’ll see who it suits, a short overview, its key features and what to watch for before you sign up.

Best for: SaaS founders who can answer US reporters within hours
Qwoted is a New York platform where reporters post requests and vetted experts pitch them. In BuzzStream’s July 2025 study, 70.3% of its opportunities came from sites with a Domain Rating of 70–100.
Key features
What to consider

Best for: founders who can comment on funding, pricing or growth
HARO is back as a free daily email of journalist queries, and Featured now runs it. In BuzzStream’s 2025 study, 31.2% of HARO’s top requests were business and finance, the highest share measured.
Key features
What to consider

Best for: SaaS teams that sell to marketers, sales teams or other B2B buyers
MentionMatch is the new name for Help a B2B Writer. It emails each writer’s request only to sources whose chosen expertise matches it.
Key features
What to consider

Best for: teams that want one AI tool to watch many channels
Featured relaunched in June 2026 as an AI co-pilot for PR. It finds requests from HARO, LinkedIn and other sources, then helps you draft pitches.
Key features
What to consider

Best for: experts who’ll write short answers and bylined articles for publishers
Featured revived Connectively in May 2026 and moved its expert Q&A platform there. Experts build a profile page, then answer publisher questions or submit bylined articles.
Key features
What to consider

Best for: SaaS brands winning customers in the UK
ResponseSource is a UK media relations service owned by Pulsar Group. Its site says hundreds of journalists send requests through it each week.
Key features
What to consider

Best for: experts who want a human team to pitch them
SourceBottle has connected journalists with expert sources since 2009. Its free plan gives you an expert profile, a directory listing and media call-outs by email.
Key features
What to consider
Best for: fast, free requests from UK and European journalists
Journalists post quick source calls with hashtags like #journorequest and #prrequest. BuzzStream found most X media requests came from UK-based journalists.
Key features
What to consider
HARO is running again, but its owner now runs 3 separate products. This section shows what changed since 2024 and how those 3 brands differ.
| Date | What happened |
|---|---|
| June 2, 2026 | Featured relaunched as an AI co-pilot for PR, with HARO and Connectively kept as standalone products |
| May 26, 2026 | Featured revived the Connectively brand and moved its expert Q&A platform there |
| April 22, 2025 | HARO emails restarted under Featured |
| April 15, 2025 | Cision sold HARO to Featured.com |
| December 9, 2024 | Cision permanently shut down Connectively, the renamed HARO |
| 2024 | HARO ran under Cision’s Connectively brand for most of the year |
Any guide that tells you to answer questions on featured.com predates June 2026.
Match each platform to the time your team can give it. This table pairs 4 common SaaS situations with a starting platform and a sensible next step.
| Your situation | Start with | Add once it works |
|---|---|---|
| Solo founder, pre-seed, no PR budget | HARO and MentionMatch, both free | Qwoted’s free plan |
| Seed to Series A, 1 or 2 marketers | Qwoted Pro and MentionMatch | Featured Lite to watch other channels |
| Growth stage, selling into the UK or Europe | Qwoted Pro and ResponseSource | #journorequest saved searches |
| Agency running PR for several SaaS clients | Featured Team Lite ($159 a month billed yearly, up to 25 members) or Qwoted Team (custom pricing) | A partner for white-label link building |
Our advice is simple. Don’t pay for a second platform until a free one lands a live mention.
Expert quote link building means answering a journalist’s request with a quote that earns a mention or link. It’s a core part of digital PR link building. This section covers what journalists want and the 7 steps that work.
Relevance decides most outcomes. Muck Rack’s 2026 survey found 43% of journalists seldom get pitches that match their beat, and 4% never do. It also found 88% immediately disregard irrelevant pitches.
Expert quote link building also keeps you on the right side of Google. Its spam policies list buying or selling links for ranking purposes as a violation. Earned quotes are editorial, so you never pay the publisher.
Subject lines still matter when your reply lands by email, as it does on HARO and #journorequest. This section covers what BuzzStream’s journalist data shows and gives you 4 templates to copy.
Use these outreach subject lines as templates and swap the brackets for real details.
| Template | Why it works |
|---|---|
| [Expert Quote] [Topic] data from [N] SaaS accounts for [Publication] | Leading bracket, real data and the outlet’s name |
| [HARO] [Your title] on [topic], with 3 numbers for your story | Names the source and promises specifics |
| [Expert Quote] Why B2B trials fail, from a SaaS founder, for [Publication] | States the answer up front |
| Re: [query title], a SaaS CFO’s view, before your [day] deadline | Easy to match to the original request |
All prices were checked on each platform’s own site on November 10, 2026.
For context, Editorial.Link’s 2026 survey of 518 SEO professionals put the average acceptable price for one high-quality link at $508.95. Competitive niches needed about $8,406 a month.
Our link building ROI guide shows how to judge the return.
Track outcomes and leave activity counts aside. This section explains why brand mentions count, then lists 7 link building KPIs for a simple monthly sheet.
Ahrefs studied 75,000 brands across ChatGPT, AI Mode and AI Overviews. Branded web mentions correlated with AI visibility at 0.66–0.71, while link metrics showed very weak correlations. That’s correlation, not proof, but it explains why unlinked quotes still pay off.
| KPI | How to measure it | What it tells you |
|---|---|---|
| Acceptance rate | Quotes used ÷ pitches sent | Whether your replies are relevant |
| Live placements | Published articles naming your brand | Real output per month |
| Linked share | Placements with a link ÷ all placements | How many mentions need follow-up |
| Link quality | DR and topic fit of each linking site | Whether placements can move rankings |
| Referral visits and sign-ups | GA4, filtered by referring page | Whether coverage reaches buyers |
| AI brand mentions | Manual checks or a tool like Ahrefs Brand Radar | Whether AI answers start naming you |
| Hours per live placement | Time logged ÷ placements | Your true cost per result |
Review these link building KPIs every quarter, and cut any platform with no placement in 90 days. Our guide to link building metrics covers each one in depth.
Hand it off when no one senior can answer requests every day. This section covers how agency placements differ from journalist quotes, how VH Info’s service works and what it costs.
A news quote starts with a reporter’s request. An agency placement comes from publisher relationships on topic-relevant blogs, listicles, reviews and resource pages. Both build brand mentions for SEO and AI search.
HARO alternatives reward speed, while an agency trades cash for your time. That cost comes out of your link building budget, not your calendar.
VH Info’s brand mention placements follow 3 steps.
| Plan | Site DR | Price per mention (USD) |
|---|---|---|
| Essential | 45–59 | $150 |
| Growth | 60–69 | $200 |
| Most Popular | 70–79 | $300 |
VH Info has served 50+ clients over 5+ years, mainly in the USA and Europe, and built 20,000+ links. We use white-hat methods only, with no PBNs. Need links beyond mentions? See our SaaS link building service.
Pick one of the free HARO alternatives this week and answer one relevant request. Log every placement, linked or not, and add Qwoted Pro or ResponseSource once a free channel lands coverage.
If your team can’t pitch every day, talk to VH Info about brand mentions on relevant SaaS sites.
Want brand mentions without pitching every day?
Book a quick call. Learn how VH Info places your brand on trusted SaaS sites.
Yes, HARO is running again. Featured.com bought it from Cision in April 2025, and emails restarted on April 22, 2025. It now sends free daily journalist queries, while Featured also runs Connectively and an AI PR co-pilot.
Qwoted is the best paid HARO alternative for B2B SaaS, and it suits founders chasing high-authority US media. MentionMatch is the best free pick for marketing and SaaS topics. ResponseSource suits SaaS brands that target the UK trade press.
Yes, several HARO alternatives are free. HARO and MentionMatch cost nothing, and #journorequest on X and LinkedIn is free too. Qwoted, Featured, Connectively and SourceBottle also offer free plans with limits, such as 2 pitches a month.
Most HARO alternatives cost $0 to about $1,800 a year per user. Featured Lite is $348 a year, and Qwoted Pro is $1,188 a year. ResponseSource starts at £625 per category a year, excluding VAT.
Expert quotes can earn backlinks, but not every time. Each publisher decides whether to link, and some credit you by name only. Those mentions still help, since Ahrefs found branded web mentions correlate strongly with AI visibility.
ResponseSource is the strongest pick for UK press, with 25 paid categories and a free trial. The free #journorequest hashtag on X and LinkedIn helps too, since BuzzStream found most X requests came from UK journalists.
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