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SaaS Link Building Case Study: eCommerce Email Marketing

The Client

A rapidly growing eCommerce SaaS based in Europe in the eCommerce space provides email marketing software, and it is designed so as to help online stores increase sales and retention of customers.

They came to us with one clear goal:


The client’s goal stood to build quality links for comparison pages, blog content, as well as product pages. The client sought sites having traffic strong from the USA and UK.

What challenge did the eCommerce SaaS client face?

  • Pages with high value were in need of strengthening like a comparison page, blog post, or product page.
  • Link presence expansion in key markets (USA & UK) was aimed at.
  • The focus is building relevant and authoritative backlinks.

Our Strategy focused on:

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Content Mapping

Identified high-priority comparison, blog, and product page keywords.

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Targeted Outreach

Secured placements on relevant, high-traffic USA & UK sites.

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Traffic & Market Focus

Targeted link building in key regions (USA & UK)

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Continuous Improvement

Optimized campaigns based on performance data

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Fast Team Execution

Ensured quick turnaround and agile implementation

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Competitive Analysis

Monitored competitor backlinks to stay ahead

(In these 24 Months)

The Results

Monthly Organic Traffic

158.6K+ From 74K

Domain Rating ( DR )

81 From 74

Traffic Value

$265K From $151K

Nearly 114% traffic growth in 24 Months.🚀

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Links placed by us

To date, we’ve secured backlinks from high-authority domains (DR 50+ with 2K+ monthly traffic), maintaining one quality backlink per domain. All links are driving targeted traffic from the USA.

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Monthly Deliverables by numbers

  • 16–18 Backlinks
  • Competitor outreach
  • One backlink per domain
  • Performance Reports

This was a 24 months project.

In total, we delivered:

  • Built 450 high-quality links
  • Provided outreach support
  • Delivered performance updates
  • Suggested content ideas

What the Client Said

  • For our link-building goals, in January 2023, we reached out to Vishal. He gave a lucid plan for the project. The VH-Info team would handle it for sure. Their pricing is highly competitive compared to US agencies, but the quality is identical. They also delivered both predictable and reliable results. We do highly recommend them for any SaaS brand that is looking to do link building via competitor outreach.

FInale thoughts

An eCommerce email marketing SaaS scales effectively with proper SEO and a link-building strategy like this case study. Instead of relying solely on paid campaigns or waiting for slow organic growth, we implemented a targeted approach, since we combined planned backlink acquisition, competitor outreach, and content support to achieve faster rankings and consistent traffic growth.

SaaS brands face unique challenges VH-Info understands in competitive eCommerce markets like reaching the right audience as well as standing out among global competitors. Our strategy is designed in such a way that it can drive qualified traffic while improving brand authority and delivering long-term visibility and measurable results.

  • Real backlinks
  • competitor outreach
  • Content Support
  • fast communication

Ready to grow your traffic and outrank your competitors?

Let’s Talk
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