As a SaaS founder or marketer, staying up-to-date with industry trends, growth strategies, and best practices is important for success. One of the most convenient and engaging ways to gain valuable insights is by tuning into SaaS podcasts.
These audio gems offer a wealth of knowledge from experienced SaaS professionals, industry leaders, and successful entrepreneurs, making them a great way to stay informed and cement your position as an industry leader.
At VH Info, we understand the importance of continuous learning and the power of actionable advice for SaaS businesses. In addition to our comprehensive guides on topics like SaaS marketing automation, SaaS PR, and B2B SaaS marketing, we believe podcasts are an invaluable resource for SaaS founders and marketers.
In this article, we’ve created a list of the top 11 must-listen SaaS podcasts that cover a wide range of topics, from marketing and sales to product development and customer success.
Whether you’re a startup founder or a seasoned SaaS professional, these podcasts will provide you with the inspiration and guidance you need to take your business to the next level.
What is SaaS Podcast?
SaaS podcast is an audio series that focuses on topics related to the Software as a Service (SaaS) industry. These podcasts typically feature interviews with successful SaaS founders, industry experts, and thought leaders who share their experiences, insights, and advice on various aspects of running a SaaS business.
SaaS podcasts cover a wide range of topics, including:
- SaaS marketing strategies
- Sales techniques and best practices
- Product development and management
- Customer success and retention
- Funding and venture capital
- Growth hacking and scaling
- Industry trends and news
Listening to SaaS podcasts allows you to gain valuable insights, stay updated on current trends, and benefit from the experiences of other SaaS experts. They can also provide inspiration and ideas for improving your own SaaS marketing plan and overall business strategy.
Top SaaS Podcasts For Founders and Entrepreneurs
To succeed in the challenging world of SaaS, founders and entrepreneurs need to know the latest trends. They also want to hear insightful interviews with experts and practical advice. Luckily, there are many podcasts made just for them.
These podcasts have deep talks with successful SaaS founders, marketing leaders, and investors. They share useful insights, best practices, and inspiring stories. This can help you build, grow, and expand your SaaS business.
The SaaS Podcast
Hosted by Omer Khan, The SaaS Podcast is a must-listen for any SaaS founder or entrepreneur. With over 300 episodes, this podcast features in-depth interviews with successful SaaS founders who share their journeys, challenges, and triumphs. Omer Khan’s insightful questions and the guests’ candid responses make this podcast an invaluable resource for anyone looking to start or grow a SaaS business.
SaaStr
SaaStr, hosted by Harry Stebbings and Jason Lemkin, is one of the most popular SaaS podcasts, with a massive following in the SaaS community. The #1 SaaStr Podcast is a must-listen for SaaS founders and marketers, as it features interviews with top SaaS executives, investors, and thought leaders who share their experiences and insights on various aspects of running a successful SaaS business. With episodes covering topics like sales, marketing, product, and funding, SaaStr is a comprehensive resource for SaaS professionals at all stages of their careers.
SaaS Growth Stacking
Hosted by Dan Martell, SaaS Growth Stacking is a concise and actionable podcast that focuses on growth strategies for SaaS businesses. Each episode is packed with valuable insights and practical advice on topics like customer acquisition, retention, and expansion. With episodes averaging just 9 minutes, this podcast is perfect for busy SaaS founders and marketers who want to quickly learn and implement new growth tactics on the Growth Stacking Show with Dan Martell.
SaaS Breakthrough
SaaS Breakthrough, hosted by David Abrams, is a SaaS marketing podcast that features interviews with successful SaaS founders and industry experts. The show covers a wide range of topics, from marketing and sales to product development and customer success. What sets SaaS Breakthrough apart is its focus on the human stories behind the success, with guests sharing their personal challenges and lessons learned along the way. Tune in to SaaS Breakthrough for valuable insights and inspiration for your own SaaS marketing funnel.
Scale or Die
Hosted by Sunil Neurgaonkar, Scale or Die is a podcast that focuses on the challenges and opportunities of scaling a SaaS venture. Each episode features an interview with a successful SaaS founder or executive who shares their experiences and insights on topics like hiring, culture, and growth. With a mix of strategic advice and tactical tips, Scale or Die is a valuable resource for any SaaS founder looking to take their business to the next level.
The Product Marketing Show
The Product Marketing Show, hosted by Joran Hofman, is a podcast that focuses on the intersection of product, marketing, and sales in SaaS businesses. Each episode features an interview with a product marketing expert who shares their insights and best practices on topics like positioning, messaging, and go-to-market strategies. If you’re a SaaS marketer looking to better align your efforts with product and sales, this podcast is for you.
The Top with Nathan Latka
Hosted by Nathan Latka, The Top is a podcast that features interviews with successful SaaS founders and executives. What sets this podcast apart is Nathan’s unique interview style, which focuses on uncovering the key SaaS marketing metrics and strategies behind each guest’s success. With episodes covering topics like pricing, fundraising, and exit strategies, The Top is a must-listen for any SaaS founder looking to build a valuable business.
This Week In Startups
Hosted by Jason Calacanis, This Week In Startups is a podcast that covers the latest news and trends in the startup world, including SaaS businesses. Each episode features interviews with successful founders, investors, and industry experts who share their insights and opinions on various topics. While not exclusively focused on SaaS, this podcast offers valuable lessons and inspiration for any entrepreneur.
SaaS Revolution Show
The SaaS Revolution Show, hosted by Alex Theuma, is a podcast that features interviews with successful SaaS founders, investors, and industry leaders. Each episode delves into the guest’s journey, exploring their challenges, successes, and lessons learned along the way. With a focus on the European SaaS ecosystem, this podcast offers a unique perspective on the global SaaS industry.
SaaS Insider Podcast
Hosted by Shira Abel, the SaaS Insider Podcast features interviews with SaaS founders, executives, and industry experts. The show covers a wide range of topics, from marketing and sales to product management and customer success. What makes this podcast stand out is its focus on the day-to-day challenges and opportunities of running a SaaS business, with guests sharing their real-world experiences and advice.
Founder Quest
Hosted by Justin Jackson and Jon Buda, Founder Quest is a podcast that follows the journey of two SaaS founders as they build and grow their businesses. Each episode offers an inside look at the challenges and triumphs of startup life, with Justin and Jon sharing their experiences, lessons learned, and advice for other founders. If you’re looking for a relatable and authentic take on the SaaS founder experience, this podcast is for you.
Best Listening Platforms For Your SaaS Podcast
Now that you know which SaaS podcasts to listen to, let’s explore the best platforms to access them:
- Apple Podcasts: As one of the most popular podcast platforms, Apple Podcasts offers a wide selection of SaaS podcasts and a user-friendly interface.
- Spotify: With its growing podcast library and seamless integration with music streaming, Spotify is a convenient choice for listening to SaaS podcasts.
- Google Podcasts: Google’s podcast platform is easily accessible and integrates well with Android devices, making it a great option for Android users.
- Stitcher: Stitcher is a dedicated podcast app that offers a wide variety of SaaS podcasts and allows for easy discovery of new shows.
- Overcast: This iOS-only app is known for its clean design and powerful features, making it a favorite among podcast enthusiasts.
How to Start Your Own SaaS Podcast?
If you’re inspired by the SaaS podcasts mentioned above and want to start your own, here’s a quick guide to get you started:
Planning Your Podcast
- Define your target audience and niche within the SaaS industry.
- Determine your podcast format (solo, interview, or co-hosted) and episode length.
- Create a content calendar and plan your episodes in advance.
Equipment and Software Needs
- Invest in a quality microphone and recording equipment.
- Choose a reliable recording and editing software, such as Adobe Audition or GarageBand.
- Select a podcast hosting platform, like Buzzsprout or Libsyn, to store and distribute your episodes.
Launching and Growing Your Podcast
- Create engaging episode titles and descriptions that include relevant keywords.
- Promote your podcast on social media, your website, and other relevant channels.
- Encourage listeners to subscribe, rate, and review your podcast to improve visibility and attract new listeners.
- Collaborate with other SaaS podcasters or industry experts to cross-promote and expand your reach.
Starting your own SaaS podcast can be a great way to establish yourself as a thought leader in the industry and connect with other SaaS professionals. It can also serve as a valuable content marketing channel to support your overall SaaS SEO and marketing efforts.
FAQ’s:
What Are The Best SaaS Podcasts For Beginners?
For beginners, we recommend starting with The SaaS Podcast, SaaStr, and SaaS Growth Stacking. These podcasts offer a mix of foundational knowledge and actionable insights that will help you get up to speed quickly.
What Makes a SaaS Podcast Valuable to Listeners?
A valuable SaaS podcast offers a combination of expert insights, real-world examples, and actionable advice. It should cover a wide range of topics relevant to SaaS professionals and provide a mix of strategic and tactical guidance.
How Often Should I Release New Podcast Episodes?
The frequency of your podcast episodes depends on your capacity and your audience’s preferences. Most successful SaaS podcasts release new episodes weekly or bi-weekly to maintain a consistent presence and keep listeners engaged.
How Often Should I Tune into SaaS Podcasts For Industry Updates?
To stay up-to-date with the latest SaaS trends and best practices, we recommend listening to at least one episode per week from your favorite SaaS podcasts. This will help you stay informed and inspired without overwhelming your schedule.
Can Listening to SaaS Podcasts Improve My Business Strategy?
Absolutely! SaaS podcasts offer valuable insights and real-world examples from successful founders and industry experts. By listening to these podcasts regularly, you can learn new strategies, avoid common pitfalls, and gain inspiration for your own SaaS business. They can also help you refine your SaaS marketing KPIs and overall approach.
How Can I Get More Listeners For My SaaS Podcast?
To attract more listeners, focus on creating high-quality content that provides value to your target audience. Promote your podcast on social media, your website, and other relevant channels. Collaborate with other SaaS podcasters or industry experts to cross-promote and expand your reach. Encourage listeners to subscribe, rate, and review your podcast to improve visibility and attract new listeners.
Are There Any SaaS Podcasts Specifically For Startups?
Yes, several SaaS podcasts cater specifically to startups, including SaaS Breakthrough, Scale or Die, and Founder Quest. These podcasts focus on the unique challenges and opportunities faced by early-stage SaaS companies and offer valuable advice for navigating the startup journey.
Conclusion
SaaS podcasts are an invaluable resource for founders, marketers, and professionals looking to stay informed, inspired, and ahead of the curve in the fast-paced world of SaaS. By tuning into the top 11 must-listen SaaS podcasts featured in this article, you’ll gain access to a wealth of knowledge, expert insights, and real-world examples that will help you grow your business and achieve your goals.
At VH Info, we’re committed to providing you with the latest trends, strategies, and best practices for SaaS link building and content marketing. By including the insights gained from these podcasts into your own marketing efforts, you’ll be well-equipped to drive organic traffic, build authority, and scale your SaaS business to new heights.
So, whether you’re a startup founder just getting started or a seasoned SaaS professional looking to stay ahead of the game, make sure to add these top SaaS podcasts to your regular listening rotation. Your future self (and your business) will thank you.